By Anthony D'Alessandro at Deadline "According to Market Insights firm EntTelligence, while Free Guy dominated the box office, Paw Patrol‘s impressions aren’t far behind, thanks to a lot of afternoon shows with an average ticket price of $10.28, compared to $12.90 for the Reynolds movie. The turnout for Paw Patrol was 1.3M admissions to Free Guy‘s 1.6M. “Overall the industry continues to rebound with an estimated 5.3M moviegoers heading to the cinema this weekend to see one of the top 10 movies,” reports EntTelligence. The cinema data org uses proprietary technology, machine learning and movie-goer analysis, which includes on-site ticket price verification to create its metrics and insights."